Item #: SCP-3299
Laconic Containment Procedures: All major advertising agencies are to be monitored by I/O-BEHOLDER (a software that detects cognitohazards and memetic digital media). Anyone affected by SCP-3299 should be detained and treated with corrective surgery or permanently contained in Site-17s anomalous human wing.
Laconic Description: SCP-3299 can be any clickbait article, anyone who has fully read the articles will be affected in a way related to the articles headline and body. In most cases the effect is irreversible.
For example, reading the entirety of the article titled "This woman's one weird trick will make you younger! Doctors hate her!" will cause affected people to be reverted to younger versions of themselves, but any reader with a PhD will instead develop a seething, obsessive hatred for the woman.